CONTENT MARKETING
More contact means more sharing of information, gossiping, exchanging, engaging
Content Marketing plays a crucial role in achieving your business goals.
In short, more word in the mouth — Gary Vaynerchuk
- Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience and, ultimately, to drive profitable customer action.
- With new order in place; Businesses small or big, have started reconnecting to digital media to expand, reach beyond borders and increase visibility.
- Our Content is the present – and future – of marketing.
- Lets get our thoughts right about the content.
Experience the Magic of Words
We understand the significance of content in virtual promotion. So, we cater some features that include
Workshops Drafting
Our process of content creation goes through a different approach. We create workshops and collaborate with writers to generate better ideas.
Workshops Drafting
Our process of content creation goes through a different approach. We create workshops and collaborate with writers to generate better ideas.
Streamlined Strategy
All our contents indulged in a strategy to entice prospects. We employ our best minds to draft content that will offer better revenue.
Streamlined Strategy
All our contents indulged in a strategy to entice prospects. We employ our best minds to draft content that will offer better revenue.
On Time Posting
We provide you the unique content on time. Our extensive team delivers content on time as per market demands.
On Time Posting
We provide you the unique content on time. Our extensive team delivers content on time as per market demands.
Domain Specific Writer
We have a team of well-experienced content writers in different niches. With experience, they deliver you the content type that the audience desires
Domain Specific Writer
We have a team of well-experienced content writers in different niches. With experience, they deliver you the content type that the audience desires
Bring Innovation to Your Company
Start planning business for creative design with techisor
Whitepapers
Blogging
Podcasting
Slideshare presentations
Social media posts
Quizzes / Tools
Let’s get started growing the revenue from your digital marketing.
Get a comprehensive digital marketing audit plus a 30 minute consultation with an award-winning strategist.
Frequently Asked Question
Content marketing turns traditional marketing on its head. Instead of focusing on a company and its products or services, it focuses on the consumer’s needs first. The goal of content marketing is to provide valuable, genuinely helpful information to consumers for free, in order to create a relationship with them based on trust, which eventually leads them to make a purchase.
Much debate surrounds this topic. Some studies seem to suggest that short and sweet is best – that consumers want to skim a short blog and be able to get the message quickly. Other research shows that long, in-depth, detailed posts are best at converting. Our answer? Find out what your unique audience prefers through testing. Write some long posts and some short ones, and see which ones are most successful – and then create more like them!
There is still a lot of debate surrounding this question – every industry and every demographic sees different content consumption patterns. But in general, fresh content should be posted no less often than twice a week. As for an upper limit, there is none – studies seem to show that posting once a day, or even several times a day, is a very effective way to drive traffic to a website. It’s just a matter of deciding how much time and effort you can devote to creating content. Google is known to give more prominence to websites that update their data on a frequent basis.
Yes and no. The purpose of each is the same, but since the audience is different, your content will also vary. B2B content tends to be more professional and businesslike in its voice – though not always – and the topics will, of course, be more business-oriented. B2C content, on the other hand, is usually more conversational, and the topics have a little more free range.
The most common content marketing mistake is to fall back into the old habits of traditional marketing. Writing blog posts that are overly salesy, or that promote the company and its products excessively, is a big no-no. Content should be valuable to consumers, and sales pitches are not only not valuable – they’re off-putting. There’s a time and a place for sales, and it’s not in your content.
Ultimately, the success of a digital marketing plan can be seen in the number of conversions it creates. But it can be difficult to track exact results, as a consumer needs several “touches” before finally deciding to purchase. A visitor may read a blog post and then see an update on social media, and then read a few emails, before finally deciding to convert. While the blog post wasn’t the immediate cause of the purchase, it was that all-important first touch.